new rules of marketing and PR how to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly by David Meerman Scott

Cover of: new rules of marketing and PR | David Meerman Scott

Published by John Wiley & Sons, Inc. in Hoboken, N.J .

Written in English

Read online

Subjects:

  • Internet marketing,
  • Public relations

Edition Notes

Book details

Statementby David Meerman Scott.
Classifications
LC ClassificationsHF5415.1265 .S393 2007
The Physical Object
Paginationxxvii, 275 p. ;
Number of Pages275
ID Numbers
Open LibraryOL19682698M
ISBN 100470113456
ISBN 109780470113455
LC Control Number2006102241
OCLC/WorldCa77573836

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